About Us

Origin of the brand – ADP by Oliveur

Driver? Motorsports fan? Do you pollute?
That's what we'd like you to believe.
Except… no.

I'm Olivier Daumas, a motorsports enthusiast and former motorcycle racer. For years, I've dreamed of changing attitudes toward these sports.

Too often, we associate pilots with pollution or a lack of environmental awareness. I want to prove the opposite: you can love speed and be respectful of the planet.

I've seen more roads littered with rubbish after a Tour de France stage than after a Hill Climb Championship round.
I've seen more beaches devastated after tourists than a dirty paddock after a race.

So, stop the confusion .
You can love speed, mechanics, competition... and reject pollution.
We can fight against stereotypes. We can take action.

Every year, millions of tires end up where they shouldn't.
50 to 60 million tons of plastic are dumped into nature, rivers and oceans.
The fashion industry generates tons of waste and sacrifices millions of animals each year for leather.

Faced with this, I decided to create ADP by Oliveur .
A brand that combines style and responsibility.
A bold project born from a simple desire: to reinvent a footwear fashion staple – the flip-flop – in an eco-responsible version.

Because loving motorsports doesn't make you a polluter.
Because changing things often starts… with one step.


The name ADP by Oliveur:

ADP is the contraction of Adrepeach which is the contraction of the word adrenaline and Peach , a team of not very enlightened colleagues, each expert in their field (photo, video, graphic design, 3D printing, laser engraving, mechanics, pilots), and... By Oliveur , because I did it!


The unique signature: Tire Soles

Our flip-flops don't go unnoticed.
They leave a mark... literally and figuratively.

The soles are made of real tires , each step tells a story of second life, transformation, commitment.


Our Values:

Committed : Because you can be a fan of motor sports without polluting.
Eco-responsibility : Our flip-flops are made entirely from recycled, plant-based and vegan materials.

Authenticity : No frills, simple and effective.
Audacity : Think differently, walk differently.


Who is ADP By Oliveur for?

To the committed people .

To track cyclists, drivers, drifters, all motorsports enthusiasts.

To responsible non-conformists , who want to leave a mark, but not on the planet.


Our Promise:

ADP By Oliveur is more than just tap dancing:
It's a state of mind, a way of standing out, of getting involved without leaving any unnecessary traces.